Newswheel

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30 Oct How to scale a media brand to build a global empire

Some private media companies have decided to expand globally again, after years of retrenchment, but they are not the only ones. State-controlled operations also want their opinions heard. [custom_font font_family='Open Sans' font_size='13' line_height='26' font_style='italic' text_align='left' font_weight='300' color='' background_color='#ffffff' text_decoration='none' text_shadow='no' padding='10px' margin='10px'] By Micaeli Rourke |...

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16 Oct Why visual journalism now equals text journalism

Some newsrooms are still not doing online graphics, but there is a strong case to be made in 2017 for creating independent visual departments capable of running their own news agenda. [custom_font font_family='Open Sans' font_size='13' line_height='26' font_style='italic' text_align='left' font_weight='300' color='' background_color='#ffffff' text_decoration='none' text_shadow='no' padding='10px' margin='10px']By CHIQUI...

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01 Oct How to turn costly readers into profitable members

What makes a reader become a subscriber and are there any differences between subscribers and members? [custom_font font_family='Open Sans' font_size='13' line_height='26' font_style='italic' text_align='left' font_weight='300' color='' background_color='#ffffff' text_decoration='none' text_shadow='no' padding='10px' margin='10px'] By Andrew Rolf | Consultant, Innovation Media Consulting | [/custom_font] Joining a newspaper. Subscription and membership are...

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18 Sep What content triggers a subscription

The New York Times Times already had a great subscription mentality. The US election provided a huge boost. [custom_font font_family='Open Sans' font_size='13' line_height='26' font_style='italic' text_align='left' font_weight='300' color='' background_color='#ffffff' text_decoration='none' text_shadow='no' padding='10px' margin='10px'] By ISMAEL NAFRÍA Consultant | Innovation Media Consulting Group | Barcelona [/custom_font] On a rainy...

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03 Sep How great companies analyse and act on data

[custom_font font_family='Open Sans' font_size='13' line_height='26' font_style='italic' text_align='left' font_weight='300' color='' background_color='#ffffff' text_decoration='none' text_shadow='no' padding='10px' margin='10px'] By Jessica Patterson | Consultant, Innovation Media Consulting [/custom_font] Single metrics are no longer good enough, they don’t tell us enough about the link between news production and reader satisfaction. Working out...

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26 Jun How Content-driven Design Makes all the Difference – the Sunday Times Reinvention Case Study

Welcome to the new Sunday Times: 'Smarter, sharper, more opinionated'   [custom_font font_family='Open Sans' font_size='13' line_height='26' font_style='italic' text_align='left' font_weight='300' color='' background_color=color|transparent|initial|inherit;' text_decoration='none' text_shadow='no' padding='10px' margin='10px'] By Bongani Siqoko | Editor Sunday Times | South Africa [/custom_font]   Today the Sunday Times embarks on an exciting new journey into the future. Our team and...

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