05 Jun New Innovation in Media World Report unveiled in Marseille
Posted at 08:24h
in Insights
The 2026/2027 edition of the Innovation in Media World Report has been released and presented at the World News Media Congress in Marseille. As always, this in-depth report, presented by Juan Senor and Lucio Mesquita, serves as a practical guide for media leaders navigating structural change
The Report is a practical guide for media leaders navigating a period of structural change across the industry. As artificial intelligence reshapes how information is created, distributed, and monetised, this year’s report focuses on what matters: building sustainable revenue, getting paid in the AI ecosystem, strengthening the value of original journalism, and redesigning newsrooms for a fundamentally different production model.
Across five chapters, drawing on global cases, it examines the new economics of content, the rise of AI-native workflows, the growing importance of trust, and the strategic imperative of owning direct audience relationships. This is not a report about adopting AI. It is about reorganising media companies around it.