Insights

The 2026/2027 edition of the Innovation in Media World Report has been released and presented at the World News Media Congress in Marseille. As always, this in-depth report, presented by Juan Senor and Lucio Mesquita, serves as a practical guide for media leaders navigating structural...

We have included this as a business model this year, although the issue overall remains contentious. The battle is still very much brewing between The New York Times and OpenAI over the use of the publisher's data and archives to train its models. A handful...

The Arabic edition of Innovation in Media was recently launched at the  Saudi Media Forum in Riyadh. This first Arabic edition brings global insights on media innovation to the Arab world, making the book a key resource for media organisations in the region. Published annually for the last...

DON’T COUNT OUT ADVERTISINGWe’re borrowing a line to start this chapter from the excellent The Rebooting newsletter written by Brian Morrissey, who in turn quotes this amazing line from longtime Publicis Rishad Tobaccowala on ad agencies: “They say we’re like dinosaurs. But we’re like cockroaches....

The projected elimination of third-party cookies from Google Chrome by the end of 2024 could virtually end programmatic advertising as a viable revenue stream and brands and publishers across the world are already preparing for a future built on more premium ad sales with first-party...

EVERY NOW AND AGAIN, the news story needs a refresh - a new form of presentation to adapt to the times. Story formats can seem like trivialities, especially when news companies continue to fall back on the same tropes when trying to come up with...