Earlier this summer, INNOVATION Media Consulting completed the successful reinvention of Tiso Blackstar Group's two Eastern Cape news brands The Herald and The Dispatch in South Africa. The Herald, in Port Elizabeth, and the Dispatch, in East London, now sport dynamic new designs that reflect also...
No surprise: It’s reader revenue, but it’s also a bevy of other sources to make you as close to bullet-proof as other sources to make you as close to bullet-proof as possible We are past the point of not knowing what to do. Now, it's a matter...
The media industry has been more affected by digital disruption than any other, according to several studies, including the Harvard Business Review. Digital disruption means that the competitive arena has significantly changed due to new entrants and products that are clearly a threat to the...
Without reader revenue, it’s game up Two words for you: Reader revenue. Without it, everything else will soon be pointless. All the cool stuff in this book will be impossible in the not-too-distant future without reader revenue. Digital advertising obviously will continue to decline proportionally to other revenue streams...
It hasn't been the easiest year for news media. In many countries, advertising revenue continues to fall. Facebook, which has sent significant amounts of traffic to news sites, announced earlier this year that it was planning to change its newsfeed to deprioritise content from media...