January 2021

INNOVATION Media client, Ananda Vikatan, is a legacy media conglomerate that boasts a 95-year history as a leading magazine and newspaper publisher for Tamil-language readers across the world from their HQ in Chennai.


After years of planning, an unprecedented flood, and tireless preparation, Vikatan has successfully completed a transformation of its editorial operation and digital distribution strategy, with the help of a fully integrated newsroom that was brought to fruition with the guidance and expertise of INNOVATION's consultants and in-house media architect.