Author: Innovation Media Consulting

29 Sep

Posted at 15:10h in Media Report 2022

The Innovation in Media World Report provides a comprehensive snapshot of the key technological paradigms that publishers need to navigate in order to keep their businesses relevant and thriving in the years ahead. Sound exhausting? But also familiar? To manage these changes your newsroom needs product...

29 Aug

Posted at 11:16h in Media Report 2022

The Innovation in Media World Report provides a comprehensive snapshot of the key technological paradigms that publishers need to navigate in order to keep their businesses relevant and thriving in the years ahead. THE PODCAST ADVERTISING BOOM The initial fear with Covid-19 and lockdowns around...

29 Jun

Posted at 11:04h in Media Report 2022

The Innovation in Media World Report provides a comprehensive snapshot of the key technological paradigms that publishers need to navigate in order to keep their businesses relevant and thriving in the years ahead. In these heady times of product innovation, subscriber battles and the pivot...

08 Jun

Posted at 14:20h in Insights, Media Report 2023

The Major Changes Transforming the Media Landscape The 15th Edition of the Innovation in Media World Report explores the five major changes transforming the media landscape: generative AI, Gen Z engagement, new business models for publishers, emerging content formats and power of print The report, which has...

26 Jul

Posted at 06:38h in Insights, News Media Report 2022

Digital subscriptions were already an essential component of journalism’s business models pre2020. But as with many things, the pandemic took a trend already evident in the world of media and supercharged it. In a year of unprecedented challenges, with advertising revenue collapsing, print sales under...

04 Jul

Posted at 08:27h in Insights, News Media Report 2022

What are the most interesting ways in which publishers are using technology to drive innovation? Building an effective reader revenue strategy, key to building a sustainable future for news media, increasingly involves collaboration across various teams - from editorial, product, data science and marketing. The...

20 Jun

Posted at 09:13h in Insights, News Media Report 2022

11 BEST NEWS MARKETING CAMPAIGNS TO CONVINCE READERS TO PAY FOR NEWS A global pandemic, a historic U.S. election and a reckoning over race and civil rights were among the once-in-a-lifetime stories that encouraged audiences around the world to seek expert information and coverage and place...