UK-based publisher Archant launched a pro-European weekly called The New European nine days after the Brexit vote and, each week, CEO Jeff Henry faces a referendum on whether to keep publishing it. They were only supposed to experiment for a month, but the results have...
[custom_font font_family='Open Sans' font_size='13' line_height='26' font_style='italic' text_align='left' font_weight='300' color='' background_color='#ffffff' text_decoration='none' text_shadow='no' padding='10px' margin='10px'] By Marc Basté [/custom_font] If legacy media are not part of the innovation process, they will not only give up their current market share but will lose any chance of competing...
What used to look valuable and require large capital expenditure no longer seems so profitable, so some companies are searching for new types of prey. A bit is a bit, a prophetic Nicholas Negroponte famously said in his book Being Digital, all the way back in...
What is the point of innovating, from a business perspective? How have shifts in the media and technology industries affected the competitive landscape for all? On the surface, serious investing seems a complex business, full of arcane acronyms and circular references. Aside from the best business...
[custom_font font_family='Open Sans' font_size='13' line_height='26' font_style='italic' text_align='left' font_weight='300' color='' background_color='#ffffff' text_decoration='none' text_shadow='no' padding='10px' margin='10px'] By Marc Basté and Pedro Norton [/custom_font] As ad revenues decline globally, newspapers must look for new income streams and subscriptions are not the only solution. We take a look at...
In 2015 the Washington Post commissioned a study to get some scientific answers and proof to the perennial question: Does design matter or not in the digital age? And more specifically they asked: Does better page design cause the brain to pay more attention? The...
Beyond articles or even stories, our minds are seeking four or five different types of satisfaction when they concentrate on a text or image. Before radio, TV, the internet and smartphones, newspapers were the prime source of news and information for most people. Headlines in 80-point...
Legacy broadcasters are losing the distribution game whilst remaining important producers of primary content. They need to decide what they stand for. Confused news broadcasters are living in troublesome times and some are struggling to keep up. Just as they thought they had a handle on...
BBC News discovered it was struggling to reach diverse and younger age groups. The solution it put in place created positive results by rethinking broadcast news. Traditional television and radio audiences are ageing rapidly and diminishing in size while the under 30 crowd shuns broadcast media,...
Many Latin American news companies are still struggling to come to terms with the digital business world. They need to do better compared to peers on other continents. Transformation is not an option but a requirement in order to be able to compete and serve your...