Author: Innovation Media Consulting

[custom_font font_family='Open Sans' font_size='13' line_height='26' font_style='italic' text_align='left' font_weight='300' color='' background_color='#ffffff' text_decoration='none' text_shadow='no' padding='10px' margin='10px'] By Marc Basté [/custom_font] If legacy media are not part of the innovation process, they will not only give up their current market share but will lose any chance of competing...

What is the point of innovating, from a business perspective? How have shifts in the media and technology industries affected the competitive landscape for all? On the surface, serious investing seems a complex business, full of arcane acronyms and circular references. Aside from the best business...

[custom_font font_family='Open Sans' font_size='13' line_height='26' font_style='italic' text_align='left' font_weight='300' color='' background_color='#ffffff' text_decoration='none' text_shadow='no' padding='10px' margin='10px'] By Marc Basté and Pedro Norton [/custom_font] As ad revenues decline globally, newspapers must look for new income streams and subscriptions are not the only solution. We take a look at...

Beyond articles or even stories, our minds are seeking four or five different types of satisfaction when they concentrate on a text or image. Before radio, TV, the internet and smartphones, newspapers were the prime source of news and information for most people. Headlines in 80-point...